Luxury Fashion Brand Launch
Client: Maison Élégance
Overview
An exclusive product launch event introducing a prestigious fashion house's new collection to media, influencers, and VIP clients in an immersive brand experience.
The Challenge
Maison Élégance needed to make a powerful market entry that would capture media attention, establish brand prestige, and create buzz among fashion influencers while staying true to their heritage of craftsmanship and elegance.
Our Solution
We created an intimate, invitation-only evening that transformed a historic venue into an immersive brand world. The experience included a dramatic runway show, interactive installations showcasing craftsmanship, personalized styling sessions, and an elegant dinner—all designed to tell the brand's story and create shareable moments.
Our Approach
- 1
Secured an exclusive historic venue that aligned with brand heritage
- 2
Designed a multi-sensory experience journey from arrival to departure
- 3
Curated a guest list of 200 high-impact media and influencers
- 4
Created Instagram-worthy installations and photo opportunities
- 5
Coordinated with brand ambassadors and celebrity attendees
- 6
Implemented a social media strategy that generated real-time buzz
The Results
Media Coverage
Social Impressions
VIP Attendees
Press Articles
Engagement Rate
Project Gallery
Grand entrance setting the tone for luxury
"The launch exceeded all our expectations. Infinite Master understood our brand DNA and created an experience that was both authentic and innovative. The media coverage and social buzz were phenomenal."
Philippe Dubois
Maison Élégance
Opinie klientów
Marki, które nam zaufały, doceniają nasze zaangażowanie i jakość realizacji wydarzeń.
"To agencja, która naprawdę słucha klienta. Dzięki nim nasze wydarzenie było emocjonalne, profesjonalne i pełne niespodzianek."
Michał S.
Menedżer HR
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